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May 23, 2012  |  Online
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June 5, 2012  |  2100 Alaskan Way Seattle, Washington 98121, United States
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Improving Processes

Pharmaceutical

The company

  • Multi- billion dollar global bio-tech company
The challenge
  • Understand third party data that provides sales and prescription information within segments of the bio-tech market.
  • Track and scorecard sales force CRM data.
  • Implement standards to ensure data and design quality.
 
The Strategy
  • Utilize ETL to migrate all the data in a logical and effective manner.
  • Create a scalable physical and logical data model to view the data at various points of view.
  • Provide easy to use reports that answer all the business questions.
  • Use best practices for development, design and implementation processes.
Key Benefit Areas
  • Executive team gained an understanding of how sales and prescriptions are trending at national and provincial levels
  • Sales force has the necessary market information at a physician level to engage their customers
  • Improved processes in all areas of the software development life cycle due to the best practices implemented

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